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Categories: QZVX.COM

KIRO 7 aims for higher IQ audience

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March 1967

By C. J. SKREEN
AIR LINES: Viewers can look forward to three solid hours of stimulating fare each Sunday afternoon beginning next month when KIRO-TV televises the William Buckley and David Susskind talk shows back to back. Buckley, the conservative spokesman whose column appears on the editorial pages of The Times, will be represented on Channel 7 with his hour-long Firing Line series beginning April 16. Buckley’s syndicated show, in which he debates such diverse personalities (usually of opposing political views) as Norman Thomas and Steve Allen, has proved an attention-grabber in the 22 cities in which it is now televised. The Buckley show will air at 3 o’clock in the afternoon, with Susskind’s two-hour talk fest preceding it at 1 o’clock, beginning April 23. In order to bring the Buckley and Susskind shows to Seattle viewers at an advantageous hour, Channel 7 is passing up C. B. S-TV’s Sunday-afternoon telecasts of national soccer play. It may be a blow to soccer fans, but most viewers will feel welcome the move to add the Buckley and Susskind shows to the sabbath schedule.
… More than 5,300 prizes will be given away at a mammoth Easter egg hunt in Sick’s Stadium Saturday morning beginning at 10 o’clock, according to KING-Radio, one of three sponsors of the event. Stan Boreson of the station’s staff will direct the madhouse scramble which is open to youngsters from 3-through-8-year age bracket … The Federal Communications Commission has approved the application for transfer of control of KBBX-FM to James D. Neidigh, Frederick Von Hofen and William T. Clark.
… Dr. Lendon Smith, a Portland, Ore. pediatrician, will become a nation-wide TV personality beginning April 3 when A. B. C-TV features his views on a new five-minute week-day series, The Children’s Doctor. Dr. Smith has gained considerable acclaim with his series on Portland’s KGW-TV, one of the King Broadcasting outlets …

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Victor Stredicke

Victor Stredicke is a longtime figure in Seattle-area media, best known as the former radio-TV editor for The Seattle Times. He wrote a dedicated column covering local and regional radio broadcasting, including station changes, programming, personalities, controversies, and industry news. This legacy is the driving force behind QZVX (qzvx.com). In 2023, Victor Stredicke was honored at the Radio Conference Call meet-up for his longtime contributions as a newspaper radio-TV columnist, with appreciation from readers and people he had covered.

View Comments

  • Intelligent talk without screaming and name-calling.

    Even when I disagreed or didn't understand their points of view, David Susskind and William F. Buckley Jr. made me feel temporarily smarter.

    Buckley also appeared on The Seattle Times editorial page.

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