CBS is reportedly considering Joe Rogan as a replacement for Anderson Cooper on 60 Minutes following Cooper’s departure after 20 years to spend more time with his family.
Rogan’s podcast draws 11 million daily listeners and could provide CBS a “direct pipeline” to MAGA and alienated audiences, potentially boosting sagging ratings, per RadarOnline sources.
Insiders call it a strategic move rather than stunt casting. However, Rogan’s raw, unscripted, polarizing style contrasts with the show’s traditional journalistic rigor, sparking concerns it could “electrify” or “blow up” the legacy program. It would mark the biggest reinvention in 60 Minutes history, with Rogan gaining mainstream legitimacy.
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The station seems to be leaning in that direction.